Resume 2026

Bill Slocum
97 Richards Avenue #E10
Norwalk, Connecticut 06854
(203) 837-7218
e-mail: bill.slocum@gmail.com / Twitter - @BillSlocum1

Portfolio: www.slokes.com / LinkedIn: www.linkedin.com/in/billslocum

SUMMARY

I develop client-focused success stories designed to engage C-suite readers and resonate with brand messaging.

WORK EXPERIENCE

Spectrum Business/Charter Communications – Stamford, CT     May 2022 – Present

Copywriter

My specialty has been branded case studies spotlighting success by public and private enterprises. This includes researching businesses, interviewing their leaders, and crafting material designed to showcase their success and communicate brand identity. Over a two-year period, the number of published case studies I worked on more than doubled what had been produced over the five prior years.

As part of a brand transition campaign, I helped migrate multiple assets across work management software tools, including highlighting case study assets by product and bv industry. To facilitate case study creation, I help manage assets collected for use in designing layouts.

My other work includes crafting blog content focused on small-business entrepreneurs and spotlighting Spectrum Business technology and expertise. Audiences also include mid-sized. vertical and strategic clients across private, public and non-profit organizations.

Data Axle Non-Profit Solutions – Rye Brook, NY

May 2019 – May 2022

Copywriter

I wrote direct-mail appeal letters for Data Axle, formerly known as Infogroup, a leading provider of data-driven marketing solutions. The clients I worked for included national non-profit agencies like the American Heart Association and the Muscular Dystrophy Association as well as religious institutions. I worked closely with account directors and their clients to find the right tone and message to represent Data Axle’s clients to donors and potential donors.

Accenture – Chicago, IL

May 2016 – May 2019

Copywriter

I wrote content around social media campaigns for a variety of Accenture industry groups, including Health, Cybersecurity, Border Security, and Federal Government. This mainly took the form of producing short copy for Twitter and LinkedIn feeds, as well as for digital display tiles.

Moffly Publications – Greenwich, CT

May 1992 – May 2019  

Senior Writer

I produced over 100 cover stories and feature articles for a trio of high-end glossy magazines with strong community identification in lower Fairfield County, Connecticut.

Murphy & Company – Greenwich, CT

July 2006 – November 2017  

Copywriter/Copy Consultant

I wrote and otherwise shaped content for dozens of websites and microsites for various top-tier businesses, including Citi, Duff & Phelps, Fluor, and Robert Half. I shepherded the development of highly technical explanatory text for the first-ever Robert Half Legal eDiscovery Services site.

The New York Times - New York, NY

January 1995 – February 2007

Correspondent

I wrote close to 100 spot-news, feature, profile and other articles for the Times’ weekly Connecticut supplement, covering a variety of topics. I broke into the Times with an article about how seriously Connecticut police enforced the then-strict 55 miles-per-hour speed limit. For the better part of a decade, I wrote on average 12 articles a year for the Times Connecticut section.

Greenwich Associates - Greenwich, CT

May 2000­ – July 2003

Content Editor/Press Liaison

I assisted in the creation and deployment of written content for a subscription website, Greenwich.com. This included preparing and editing detailed analyses of the firm’s research of financial institutional investment practices worldwide.

Connecticut Magazine - Trumbull, CT

February 1998 – May 2000

Writer

I authored a variety of stories, including pieces on OpSail 2000, the 2000 Summer Olympic Games, and controversy surrounding the Millstone nuclear power plant.

Greenwich News - Greenwich, CT

May 1988 – May 1992

Reporter

I covered local news, including politics, crime, zoning, and public health issues. During this time, I branched out and wrote arts and sports stories, developing my craft as a feature writer.

EDUCATION

Bachelor’s Degree, English Honors, University of Connecticut, Storrs CT

Blog Post - Level up your small business using AI [Published April 2026]

Level up your small business using AI

The use of ever-evolving forms of AI has transformed how people do business. What type of success should small business leaders aim for when adopting AI?

AI is well understood to be a game changer. The U.S. Chamber of Commerce reports: “AI tools can help small businesses add functionality that previously had been more accessible to larger enterprises.”

Case Study - Parable Hospitality designs seamless guest experiences

Parable Hospitality designs seamless guest experiences

“Parable Hospitality is focused on providing operational excellence and special guest experiences at each hotel we manage. In executing our vision, we see Spectrum Business as an integral technology partner.”

-   Alan Hurd, Director of Facilities & Capital Improvements, Parable Hospitality

Parable Hospitality manages an extensive portfolio of over 30 boutique, lifestyle and branded hotels across California. Each site is selected for its charm, location and community connection.

Notes Scott Roby, President, Parable Hospitality: “While they typically stay with us to get away from it all, our guests also expect internet connectivity, unlimited WiFi and premium TV access.”

Blog Post - Maximizing profitability during a challenging travel season [Published April 2026]

Maximizing profitability during a challenging travel season

In 2026, travelers will have much to see and experience across the United States, including international sports events, music festivals and celebrations marking the nation’s 250th birthday in July. At the same time, the hospitality industry continues to operate in the face of considerable headwinds.

To succeed, hotel owners need to adapt their business model around improving operational efficiencies and innovating guest experiences to better meet raised expectations. Much of this change centers around technology, specifically managing its implementation and its overall cost.

Case Study - Globecast elevates content delivery using ultra-high-speed connectivity [Published April 2026]

Globecast elevates content delivery

"The way people consume media has changed so much. That shift has significantly increased the complexity of how content is delivered."

    - Eddie Ferraro, Managing Director, Globecast Americas

A global managed services platform serving many broadcast, media and entertainment clients, Globecast distributes content to broadcasters, telecom services and pay-TV operations around the world. Every day, millions of people watch their array of television channels and video content.

Yet their industry faces a turning point. The emergence of streaming and pay-TV content demands multiple new modes of delivery that utilize the scale and efficiency of the internet.

Blog Post - Deploying a centralized cloud communications platform [Published April 2026]

How enterprises benefit from deploying a centralized cloud communications platform

The advent of cloud technology has revolutionized business communications in many ways, from cost savings to rapid scaling to feature-rich plug-and-play enhancements. But the next transformation could well be the most dramatic yet.

Enterprises already benefiting from Unified Communications-as-a-Service (UCaaS) and Contact Center-as-a-Service (CCaaS) technologies are taking cloud communications to the next level by stacking them together under a single, multi-use platform, known as MultiCaaS or Unified Customer Experience (UCX). Designed correctly, UCX offers opportunities not only for further comm cost reductions but increasing operational capacity and reach.

Blog Post - How to build a winning telehealth strategy [Published November 2025]

How to build a winning telehealth strategy

Offering telehealth services is no longer seen merely as an innovative idea by the patients who use them. Today, it is increasingly what patients expect.

Healthcare practices today are judged less by whether they provide remote care, and more by the specific nature of their off-premises consultations.

How satisfied are patients with their telemedicine consultations? How much time and money can be saved by patients and practitioners using remote services instead of in-person visits? How comprehensive are the online exams? How secure are the networks being used?